Coconut Button Club

Vintage aloha shirts · 1950s to 1980s

Loud shirts for quiet afternoons.

Hand-picked, pre-loved, a little faded in the right places. Every shirt on our rail has a story and at least one coconut button.

Browse the rack

Big Lou, head of shirts.
He's keeping an eye on you.

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This week on the rail

The Rack

Six shirts, one of each. When they're gone, they're gone. Grab the rail and give it a push.

  • Red rayon aloha shirt with cream bamboo leaves

    1950s · Rayon · XL

    The Big Lou

    Lou's own. He says he won't miss it.

    $260

  • Navy rayon aloha shirt with orange hibiscus

    1950s · Rayon · L

    Lava Flow

    Hibiscus the size of dinner plates.

    $240

  • Mustard cotton aloha shirt with rows of small pineapples

    1960s · Cotton · M

    Pineapple Row

    Neat rows. Loud colour. Good with shorts.

    $165

  • Cream cotton aloha shirt with teal longboards and palms

    1960s · Cotton · L

    Surf Club

    For people who talk about surfing.

    $180

  • Teal rayon aloha shirt with koi and lily pads

    1970s · Rayon · XL

    Koi Pond

    Eleven koi. We counted twice.

    $195

  • Charcoal aloha shirt with pink and violet orchids

    1980s · Poly-rayon · L

    Night Orchid

    The one for evenings that run late.

    $120

Close-up of a red aloha shirt showing its collar, pocket, buttons and sleeve

Field guide

How to spot
a real one

  1. 1

    The loop collar

    A tiny loop at the throat, so it buttons up for church and opens up for everything after.

  2. 2

    Coconut buttons

    Cut from real shell, every one a little different. Tap one on a table: plastic clicks, coconut thuds.

  3. 3

    A matched pocket

    The print runs straight across the pocket like it isn't there. It costs extra fabric and patience, so cheap shirts skip it.

  4. 4

    Rayon drape

    Old rayon hangs heavy and moves like water. Hold it up to a window: the colours should glow, not shine.

The Shore

Every shirt on the rack has been to the beach at least once.

We checked.

1956
oldest shirt on the rail
6
shirts this week, one of each
0
ironing required, ever